integrated campaign

Visit St. Pete / Clearwater teamed up with BVK Advertising to create several campaigns, which together brought a gigantic increase in website visits and tourism to the region. Over the course of 15 days we managed to capture thousands of images, which include only a selection of the vast variety of activities in the area. The collection combines creativity, storytelling, and sincere moments, and it is a valued piece in my portfolio.

Underwater view of swimmers enjoying a pool on a sunny day with a house and tropical plants visible above.
Bare feet in wet sand with flowing red dress on a beach at low tide.
Silhouette of runner splashing through shallow water on beach at golden sunset.
Silhouette of person with raised arms against dramatic orange beach sunset.
Two joyful people playing and laughing together on a sunny beach during summer.
People throwing colorful powder into the air at an outdoor festival against a bright blue sky.
Close up portrait of a smiling person with bright teeth and natural hair against a blurred green background.
Three people splashing and playing in the shallow ocean waves during sunset on a beach.
Energetic runners jumping between tall palm trees on a sunny beach path.
A joyful person with long dreadlocks and a gray beard holds up a green cup while wearing a striped sweater.
A street performer crouches while skillfully balancing cymbals during a vibrant outdoor performance.
A joyful young child with curly hair and a yellow flower accessory smiling brightly.
A cheerful musician in a black hat plays a decorative red accordion while smiling warmly.
A young child in a pastel plaid dress looks at the camera against a soft blurred background.
A smiling shopkeeper in a white chef coat and blue apron stands in front of shelves stocked with various goods and supplies.